[MILAN, IT.] Road warriors in a post-apocalyptic wasteland. Mutant monster trucks and flaming biker gangs. A giant thunderdome where there are no rules…
Welcome to the brave new world of Philipp Plein Spring/Summer 2020. On the 20th anniversary of the company, Philipp Plein returned to Milan with a megashow featuring almost 100 looks on more than 80 models, showcasing the dynamic DNA of the brand. To a thunderous rock soundtrack, the Plein punk rebels hit the runway for a wild ride into rock’n’roll overload. They’re a freewheeling tribe on a mission, louder and freer than ever. Their weapon of choice? Guitars at full blast. Their wardrobe a high-volume, unapologetic roar of Mad Max attitude.
The Plein men come prepared in studded python biker jackets, hoodies pulled over their heads and high-vis sneakers. An arsenal of Plein logos and symbols, and dragster flame artwork energise the denim. Elsewhere, tailoring comes in sequined stars and metallic animal patterns; trousers decorated in a vampire mouth print. Silverhardware, spikes and chains give armour-like protection.
The women are fully-charged in lightning bolt metallic dresses with exaggerated shoulders, biker jackets worn with floor-length flowing gowns, rock t-shirts and mini-skirt suits. With studded corsets, multi-layers of heavy jewellery, thigh-high buckled boots and chainmail mesh, they are glam metal queens.An exclusive collaboration with the legendary gods of shock rock KISS adds a final power chord. The band’s official logo appears throughout on patches, t-shirts, suits and dresses. As their foot-stomping song goes: get ready to rock and roll all nite.
– words: courtesy of Philipp Plein’s press release.
The show and atmosphere was amazing, the after-party was epic, yet, that still didn’t motivate me enough to write an actual review. Primarily, based on the founding designer’s moral fiber, I’m not going to put my energy into writing a review for him. *shrugs. He doesn’t need my press anyhow.